Octane Media » Event Coverage

2011 Off Road Expo Photos

admin — Mon, 10 Oct 2011 16:58:24 +0000

For two days each year, off road racing’s elite drivers, builders, sponsors and fans gather at the Fairplex in Pomona, CA for what most view as the one annual go-to event in the off road racing community. This year’s Expo was no exception to that rule, with some of the highlights as follows.

Lucas Oil off-road racing exhibition course (short course trucks)
Yamaha ATV/UTV demo track
Over 300 off-road vendors selling the latest in aftermarket performance
FMX motorcycle stunt teams throwing down the sport’s top tricks
Celebrity appearances by BJ Baldwin, Brian Deegan, Shannon Campbell, Walker Evans, Carl Renezeder and more.
Dirt Theatre – debuting the new Mint 400 video (out soon via iTunes and digital download) and the new Desert People 9 video (now available on DVD and Blu-Ray).
Miss Off-Road Expo contest
Hundreds of new products being seen for the first time

Although the total surface area of the show was down slightly from last year, the spectator count was larger than expected. Almost every building stayed packed both days and left of the vendors with overwhelming expectations for what the remainder of 2011 and the entire year of 2012 has to hold for aftermarket and recreational sales.

One of the highlights for me each year at the Expo is to walk around and snap photos of some of the amazing fabrication on display. With fabrication shops such as Camburg, Campbell Enterprises, Jagged X, and a many more on hand, there was no shortage of metal magic. As I type this on the plane ride home back to Alabama, I can’t help but be eager to get back in the shop and put all of this inspiration into practice. Oh wait, I don’t have the time or talent to pull that off. Maybe one day…

We also saw some big announcements around the 2012 King of the Hammers race as well as the announcement that SXSPerformance.com will be the title sponsor for the 2010 King of the Hammers UTV race. Also worth mentioning, the ISA (International Side By Side Association) will be the sanctioning body for the 2012 KOH UTV race.

Special thanks goes out to Lucas Oil for headlining this year’s event. Lucas Oil is making their presence known in the industry by formulating top quality lubricants and protectants as well as putting their money where their mouth is by sponsoring this and many, many other major events. With their help, the entire motorsports industry has weathered most of the down economy for the past few years. We should all remember that the next time we’re in a position to buy lubricants for our toys and our transportation.

Event sponsors:

Feel free to repost these photos.

ECORS – Round 3 – Carolina Crawlin’

brit — Sun, 10 Jul 2011 23:40:47 +0000

We’ll have a full write up coming soon, but I wanted to go ahead get the photos out there.

It was another great event put on by the ECORS staff. These guys really care about the competitors and the series and it shows. I can’t wait for the next one in Silver Valley, NC.

NASCAR at Texas Motor Speedway

brit — Mon, 08 Nov 2010 01:46:43 +0000

Arctic Cat invited a handful of editors from print and websites within the ATV industry to Texas Motor Speedway for a new model introduction. Octane Media was fortunate enough to represent ATVScene.com at this event. While there in Dallas, we had two full days of riding the new Arctic Cat ATV and UTV lineup (coverage to come on ATVScene.com) and we also attended the NASCAR race at Texas Motor Speedway. Below are some photos from this event.

SEMA Photos 2010 – Day 3

brit — Sun, 07 Nov 2010 03:03:33 +0000

SEMA 2010 was a great show and we were thrilled to be able to attend this year. We’re already looking forward to attending SEMA 2011. The last day of our show coverage was on Thursday. Below are the photos from our last day there.

SEMA Photos 2010 – Day 2

brit — Thu, 04 Nov 2010 14:07:14 +0000

Yes, more photos.

SEMA Photos 2010

brit — Wed, 03 Nov 2010 03:06:10 +0000

This is just a raw, bulk export of some of the photos from today. If your company needs one of these photos, please contact us (at bottom of page) and let us know which one you need. We will be glad to color correct it for you and email you a full resolution version.

2010 CAOS Fall For All Photos

brit — Mon, 01 Nov 2010 14:49:01 +0000

2010 Pomona, CA Off Road Expo Photos

brit — Wed, 13 Oct 2010 03:16:13 +0000

Octane Media was on hand at the 2010 Off Road Expo in Pomona, CA to see the goings-on out on the West Coast. The size of the crowd was absolutely amazing, which was a great sign for the automotive and motorsports market. Hopefully that is a good sign of things to come. Read more to see a ton of photos we took at the Expo.

2010 Dixie Run Photos

brit — Tue, 05 Oct 2010 12:14:26 +0000

The 2010 Dixie Run, by the Southern Four Wheel Drive Association, was held at Golden Mountain Park last weekend. The turnout was great and the weather was even better. If you weren’t able to make it this year, be sure to mark your schedule for next year’s Dixie Run, which will be known as “Dixie Run 25″. Below are some pictures taken at the event. I also have some cool videos that we are editing now. They should be available shortly somewhere on the web.

2010 Hot Rod Power Tour Photos

brit — Mon, 26 Jul 2010 13:15:44 +0000

The 2010 version of the Hot Rod Power Tour rolled through Birmingham, Alabama on June 10th. We were fortunate enough to attend the event and of course snapped some photos and video while we were there. The turnout was rumored to be close to 4000 cars throughout the tour. What economy troubles?

Congratulations to Goolsby Customs for coming away with top honors from the Power Tour Challenge. We will have a special writeup on Goolsby Customs in an upcoming post when we start construction of their new website.

Photographer: John Hall